In "Endure," Alex Hutchinson embarks on a riveting journey into the heart of human endurance, challenging long-held beliefs about the limits of our physical and mental capabilities. Hutchinson, a seasoned columnist with a background in physics, delves deep into the latest advancements in the science of endurance, unraveling the complex interplay between the mind and body in the face of extreme physical demands. From the grueling efforts to run a two-hour marathon to the sheer willpower required to summit Mount Everest, Hutchinson explores the cutting edge of human performance, pushing the boundaries of what we thought possible. With a narrative enriched by his own experiences as an elite distance runner, Hutchinson takes readers from the early, crude experiments that sought to measure human stamina to the sophisticated brain imaging technologies that now guide our understanding of endurance. The book reveals a groundbreaking perspective: it is not the heart, lungs, or muscles that ultimately dictate our limits but rather the brain's response to distress signals. "Endure" not only shares startling discoveries from the front lines of sports psychology, including the potential of brain electrode jolts and subliminal messaging but also offers insights into how these revolutionary findings can be harnessed by anyone looking to optimize their performance and unlock the true potential of the human body.