Trampled by Unicorns
Trampled by Unicorns
Maelle Gavet
Brad Feld
So psyched to have her as the new CEO (at Tech Stars). - Brad Feld
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Trampled by Unicorns

Trampled by Unicorns: Big Tech's Empathy Problem and How to Fix It

Maelle Gavet
By
Maelle Gavet
3.7
89
ratings on Goodreads

In "Trampled by Unicorns," Maelle Gavet delivers a piercing critique of the tech industry's colossal empathy deficit, juxtaposed against its original utopian promises. With unparalleled insight, Gavet, a seasoned technology executive, dissects the mechanisms through which Big Tech firms, once beacons of innovation and progress, have veered off course, prioritizing hyper-growth and profits over the well-being of their users and society at large. Through a deep dive into the cultures of giants like Amazon, Google, and Facebook among others, Gavet reveals the roots of the industry's failings, tracing them back to a blend of cultural insularity, a relentless growth-at-all-costs mentality, a stark lack of diversity, and a self-perpetuating ecosystem that resists change. However, "Trampled by Unicorns" is not merely an exposé; it is a clarion call for urgent reform. Gavet boldly challenges the tech industry to rekindle its lost empathy, proposing actionable steps for companies to realign their missions with societal good. She argues for self-regulation, enhanced transparency, and a recommitment to serving users above shareholders. Beyond diagnosing problems, the book offers a hopeful vision for a more ethical tech landscape, advocating for a shift towards more empathetic technology that harnesses its immense power for universal benefit. Gavet's work is a crucial read for anyone involved in or affected by technology, providing a roadmap for how Big Tech can regain its soul and fulfill its potential as a force for positive change in the world.

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Released
2020
26 Aug
Length
224
Pages

1

recommendations

recommendation

So psyched to have her as the new CEO (at Tech Stars). - Brad Feld
One of the many difficulties in addressing these issues is the “attention economy” that tech has created. When so much competes for our attention, and when we are trained to expect and demand instant gratification, it is hard to focus on the bigger picture.
— Maelle Gavet, Trampled by Unicorns

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