In "Startup," Jerry Kaplan chronicles the exhilarating journey of GO Corporation, a trailblazer in the nascent world of handheld computing. With the vision of a future powered by pen-operated devices, Kaplan dives into the tumultuous waters of Silicon Valley, assembling a team of brilliant yet volatile minds. Through his narrative, Kaplan not only captures the essence of innovation and the relentless pursuit of a groundbreaking idea but also provides a candid look at the high-stakes game of technology startups. His story is a rollercoaster of ambition, persistence, and the constant battle against the odds, punctuated by encounters with tech luminaries and the ever-present challenge of securing the next round of funding. Kaplan's wit and keen observations make "Startup" more than just a memoir; it's a window into the soul of Silicon Valley in the late 20th century. The book is a testament to the spirit of entrepreneurship, showcasing the highs of inventing the future and the lows of navigating a path littered with obstacles—from internal team conflicts to the external pressures of a market on the brink of explosion. Through the rise and fall of GO Corporation, Kaplan offers invaluable insights into the mechanics of startup success and failure, making "Startup" an essential read for anyone fascinated by the intersection of technology, business, and the human drama at the heart of innovation.