Onward
Onward: How Starbucks Fought for Its Life without Losing Its Soul
In "Onward," Howard Schultz, the visionary leader who reshaped the global coffee culture, returns to the helm of Starbucks during its darkest hour. Faced with the daunting task of reviving a faltering empire without losing its soul, Schultz embarks on a transformative journey that tests the very fibers of his leadership. This gripping narrative unfolds against the backdrop of one of history's most challenging economic climates, revealing the resilience and tenacity required to steer a beloved brand back to prosperity. Schultz's story is more than a corporate turnaround; it's a testament to the power of human values in the relentless pursuit of success. Through candid reflections and riveting detail, "Onward" invites readers inside the boardroom and into the heart of a man who refuses to compromise on what matters most. Schultz's deep conviction that the right way to win is as important as winning itself offers a rare glimpse into the evolving nature of corporate leadership. Balancing profitability with integrity, "Onward" is a compelling chronicle of hope, renewal, and the unyielding belief that the future can indeed be brighter. Howard Schultz's journey is an inspirational blueprint for leaders everywhere, proving that even in the face of adversity, one can envision a successful future built on the foundation of core values and human connection.
2
recommendations
recommendation
Similar recommendations
View allThis site is part of Amazon’s Associates Program. Purchasing books recommended by successful individuals through my links earns us a small commission, helping keep the site running, at no additional cost to you. Thank you for supporting our site!