Leading
Leading
Alex Ferguson
Daniel Ek
[The author] grew Manchester United into one of the best known brands today, and that’s what fascinates me about him. - Daniel Ek
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Leading

Leading by Alex Ferguson

Alex Ferguson
By
Alex Ferguson
4.5
22
ratings on Goodreads

In the pages of "Leading," Sir Alex Ferguson, the legendary manager of Manchester United, transcends the world of football to share the secrets of his unparalleled success. Over nearly four decades at the helm of one of the world's most iconic football clubs, Ferguson has faced everything the sport could throw at him - intense pressure, high-stakes negotiations, and the management of star-studded teams. Yet, it is his leadership off the pitch that has marked him as a true visionary. With insight, wit, and the wisdom of years, Ferguson offers a masterclass in building, motivating, and managing teams in any field, not just on the football turf. Ferguson collaborates with leading venture capitalist Sir Michael Moritz, drawing parallels between the sporting arena and the business world. Together, they dissect the essentials of leadership, from knowing when to decisively make calls to the art of listening and the importance of maintaining control in the most chaotic of situations. "Leading" is not just a memoir or a manual but a testament to the enduring power of cohesive teamwork, clear vision, and unwavering determination. It's an inspiration for anyone who leads, aspires to lead, or is looking for the deep human truths at the heart of succeeding in any competitive arena.

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[The author] grew Manchester United into one of the best known brands today, and that’s what fascinates me about him. - Daniel Ek
— Alex Ferguson, Leading

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