Business Adventures
Business Adventures
John Brooks
Michael Dell
Tells the stories of 12 notable companies and how they navigated the trials and tribulations of corporate life in America back in the day.- Michael Dell
Bill Gates
The best business book I've ever read. - Bill Gates
Warren Buffett
Warren Buffett's favorite book about business.
Patrick Collison
Patrick Collison labeled this book "substantially above average."
+
4
All books

Business Adventures

Business adventures

John Brooks
By
John Brooks
3.8
909
ratings on Goodreads

"Business Adventures" by John Brooks delves into the heart of American corporate and financial life with a sharp eye and unmatched wit. Through a series of meticulously researched and vividly presented case studies, Brooks masterfully narrates the highs and lows of some of the most iconic companies of the twentieth century. From the colossal flop of the Ford Edsel to the meteoric rise of Xerox and the shocking scandals engulfing General Electric and Texas Gulf Sulphur, Brooks captures the essence of what defines success and failure in the business world. His stories are more than mere historical accounts; they serve as timeless lessons in corporate governance, leadership, and the often unpredictable nature of success. With a narrative style as engaging as it is informative, Brooks transforms what could be dry business analyses into compelling tales of corporate adventure. Whether exploring the dramatic market crash of 1962, the sudden collapse of a renowned brokerage firm, or the daring efforts of American bankers to rescue the British pound, "Business Adventures" reads like a novel. Yet, the drama, the personalities, and the critical decisions unfolded are drawn from the real and turbulent world of 20th-century finance and corporate America. Brooks's brilliant reportage illustrates how, in the realm of business, history has a way of repeating itself, making "Business Adventures" an essential read for anyone interested in the forces that drive American capitalism.

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Released
1969
14 Aug
Length
408
Pages

4

recommendations

recommendation

Tells the stories of 12 notable companies and how they navigated the trials and tribulations of corporate life in America back in the day.- Michael Dell
Patrick Collison labeled this book "substantially above average."
Warren Buffett's favorite book about business.
The best business book I've ever read. - Bill Gates
expectation of an event creates a much deeper impression … than the event itself.”—de
— John Brooks, Business Adventures

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