Win Your Case
Win Your Case
Gerry Spence
Scott Adams
One of the books on Scott Adams' "Persuasion Reading List."
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Win Your Case

Win Your Case: How to Present, Persuade, and Prevail--Every Place, Every Time

Gerry Spence
By
Gerry Spence
3.8
544
ratings on Goodreads

In "Win Your Case," Gerry Spence, America's legendary trial lawyer whose courtroom victories are a testament to his unparalleled advocacy, unveils the secrets to winning arguments across all walks of life. With a narrative as compelling as his legal arguments, Spence distills a lifetime of legal brilliance into essential strategies for persuading juries, bosses, customers, and anyone in between. This book isn't just a manual for lawyers; it's a guide for anyone who wants to make their case convincingly, whether in a courtroom, boardroom, or living room. Through engaging storytelling and practical advice, Spence takes readers through the entire process of making a persuasive argument, from understanding the power of emotion and honesty to mastering the art of storytelling and delivering a winning final argument. "Win Your Case" is a masterclass in communication, offering insights into preparing effectively, overcoming fear, and connecting with any audience on a deep, human level. Whether you're fighting for justice, pitching an idea, or negotiating a deal, Spence's methods will empower you to win more than just legal battles—they'll equip you to win over hearts and minds.

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Released
2005
1 Jun
Length
304
Pages

1

recommendations

recommendation

One of the books on Scott Adams' "Persuasion Reading List."
We do not grow much from joy and pleasure, and we do not learn much from winning. We grow and bloom from our pain and from the lessons of the self that we learn from our pain.Humans, like the simplest organism, take whatever steps that may be available to avoid pain. Sometimes we deny its existence, bury it. The purpose here is not to set out some easy panacea for mental health. I am merely suggesting that to become aware, to become open to ourselves is the first step toward becoming a person and learning how, in the end, to become open to others. It is that magic that begins to build the powerful horse we need to win.
— Gerry Spence, Win Your Case

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