In "Age of Propaganda," Anthony R. Pratkanis masterfully unravels the complex web of persuasion that saturates our everyday lives. From the relentless barrage of advertising that claims an outsized share of our attention to the political messages that seek to sway our beliefs and actions, Pratkanis exposes the sophisticated strategies employed by a wide array of influencers to shape our perceptions and decisions. Drawing upon a rich tapestry of historical examples and the latest findings in social psychology, the book illuminates the dark corners of manipulation, revealing how our fears, hopes, and even our most irrational beliefs can be exploited to craft compelling narratives that distort our understanding of reality. This revised and updated edition delves into the seismic shifts in the landscape of persuasion, brought into sharp relief by high-profile scandals, the rise of talk radio, and the unsettling trends in teen behavior. With insightful analysis, Pratkanis explores how modern propaganda tactics, fueled by hypocrisy and false allegations, have evolved to exploit our emotional vulnerabilities more effectively than ever before. Through a lens that is both critical and enlightening, "Age of Propaganda" offers a sobering examination of the pervasive power of persuasion in shaping our world, making it an essential read for anyone seeking to understand the forces that influence our society and our own place within it.